Packages

    Choose the level of employer reputation intelligence your organisation needs

    Every package measures the same thing: how AI engines describe and recommend you as an employer, and what the evidence says. They differ in how often we measure it, how many markets and brands are covered, and whether reinforcement is included. Pricing is scoped per organisation — brands, markets, competitor sets and cadence all shape the annual fee.

    Employer Brand Benchmarking

    A point-in-time read of how AI engines describe and recommend your employer brand against a named competitor set.

    Best for a first, evidence-backed baseline before committing to continuous measurement.

    • Full employer brand benchmark against your competitor set
    • AI Answer Presence and AI Favourability baseline
    • Candidate Priority position across all ten priorities
    • Executive briefing prepared for board or ExCo circulation
    Most selected

    Monitor

    Continuous measurement. Your benchmark is re-run to an agreed cadence so movement, not a single snapshot, drives decisions.

    Best for teams accountable for employer brand performance quarter on quarter.

    • Everything in Employer Brand Benchmarking
    • Recurring measurement to an agreed cadence
    • Movement tracking with change-since-last-scan reporting
    • Talent market scans for priority audiences
    • AI Readiness assessment of your careers evidence

    Monitor + Reinforce

    Measurement plus the reinforcement workflow — publish verified workforce evidence against observed gaps and re-measure the effect.

    Best for organisations actively closing gaps, not only reporting them.

    • Everything in Monitor
    • Reinforcement opportunities mapped to Candidate Priorities
    • Verified workforce evidence publishing and validation page
    • Re-measurement of every published signal at the next scan
    • AI Recruiter toolkit for talent acquisition teams

    Custom

    Multi-brand, multi-market or business-unit level programmes configured around your operating model.

    Best for global employers measuring several brands, regions or audiences in parallel.

    • Multi-brand and multi-market measurement
    • Business-unit level configuration and reporting
    • Named BrandScore contact and configuration governance
    • Bespoke market intelligence and research requests

    Not sure which package fits?

    Run the free AI Employer Readiness check on your own careers evidence first. It takes a few minutes, uses the same measurement engine, and gives you a concrete starting point for the conversation.